Reviews (18)

Mrs. Mortgage Broker
I decided to review the library's copy before I bought it and I could not get enough info out of it!I found myself taking notes and almost writing in the library's copy!I rushed and bought the book.Now it's covered in pink and yellow highlighter.I feel like I'm back in college preparing for an exam -- except this time, my studying is going to directly contribute to my bank account!Truly valuable!

Get More Referrals Now
I found this book to be very educational to anyone in the sales industry.I used most of the techniques and found them beneficial to the growth of my business.I found the material easy to read and straight to the point.

Interesting Ideas
Overall an interesting read. Makes you think out of the box. This book gave me more ideas to make my business grow. ... Read more

Subjects:  1. Business & Economics    2. Business / Economics / Finance    3. Business referrals    4. Career/Job    5. Customer Service    6. Marketing - General    7. Sales    8. Sales & Selling - General    9. Sales & Selling - Techniques    10. Business & Economics / General    11. Sales & marketing   

Editorial Review

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Reviews (25)

Because you only get to go around once.
Although this book is listed as a Business Motivation book, it's really more than that. It's a book that is based on interviews with a couple of hundred business leaders. But some of these businesses are very small, a shelter for dope addicts for instance.
Why it's so hard to do what matters
Somewhere in the first quarter of "Built to Last" is a telling section on why it's so hard to do what really matters. Essentially, the lesson is that doing what's expected, what's convention, what goes with what you know already how to do, with what you don't love and with what brings only "bright shiny objects" won't get you to do what you love. People who do what they love and what they are committed to deeply, do great things. The same is true for companies.
Warmed over soup...
Little new here and feels too light and fluffy.Was disappointed after the pre-release hype.Suggest you save your money and read book review by Kerry Hannon in USA Today posted 9/18/06: "For most, success that's built to last starts with a portfolio of passions" ... Read more

Subjects:  1. Business & Economics    2. Business / Economics / Finance    3. Business Life - Inspirational    4. Business/Economics    5. Leadership    6. Motivational    7. Personal Growth - Success    8. Success in business    9. Successful people    10. Advice on careers & achieving success    11. Business & Economics / Leadership   

Reviews (11)

Confusing
I have been teaching second year university business students (4-year program) and for the past three semesters have been using this book (7the edition international). Hopefully, this will change soon. Although the examples are interesting and the illustrations are understandable, I found that it was very unhelpful of the text to keep writing things like "products and services" when I had just finsihed explaining that services are actually a type of product. Another similiar example was the use of "marketing and advertising".
Relatively good textbook
Kotler and Armstrong always produce lucid, succinct books on Marketing and Marketing Management. As a lecturer in the Business/Management area, I use these books in the course of my work.
You listed the wrong edition
The edition you sent me was the 6th edition, not the 7th. I think you need to clarify in the future on the exact edition, even if the SKU number is the same. ... Read more

Subjects:  1. Advertising & Promotion    2. Business & Economics    3. Business / Economics / Finance    4. Business/Economics    5. Marketing    6. Marketing - General    7. Business & Economics / Marketing / General    8. Sales & marketing   

Reviews (1)

New Marketing Concepts from Classical Texts
Kotler, a symbolic guru of marketing, has brought a new offering of "Framework for Marketing Management" since years' serial publication of classic texts in marketing management.
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Subjects:  1. Business & Economics    2. Business / Economics / Finance    3. Business/Economics    4. Management    5. Marketing    6. Marketing - General    7. Marketing - Product Management    8. Marketing Management    9. Business & Economics / Marketing / General   

Reviews (5)

Best Distribution channels book around
Excellent book both in terms of framework and use of practical examples.Comprehensive coverage.Quite updated and international coverage due to the alliance with E. Anderson that teaches in Insead. The mix of the authors's background clearly enriches the book. Highly recommended and easy to see why it is in its 7th edition.

every CEO should read this book
This edition is really a significant leap forward with so many great examples bringing the framework and principles to life. All the other changes help to broaden the readership appeal and increase the book's usability.
Theorical and Practical
This book, containing plenty of cases in accordance with each topic in every chapter, gives readers hand-on perception on how the theory exists within the business world. I especially love chapter 8:"Channel Power", which specifies 5 powers a manufacturer or distributor may owns and how to deploy them properly in different situation or period. While you read, the book keeps you thinking about your own business and desiring to apply these breakthrough knowledge tomorrow, great! ... Read more

Subjects:  1. Business & Economics    2. Business / Economics / Finance    3. Business/Economics    4. Industries - Retailing    5. Marketing - General    6. Marketing - Multilevel    7. Marketing Management    8. Marketing channels    9. Business & Economics / Distribution    10. Sales & marketing   

Editorial Review

IDEO, the world's leading design firm, is the brain trust that's behindsome of the more brilliant innovations of the past 20 years--from the Applemouse, the Polaroid i-Zone instant camera, and the Palm V to the "fat" toothbrushfor kids and a self-sealing water bottle for dirt bikers. Not surprisingly,companies all over the world have long wondered what they could learn from IDEO,to come up with better ideas for their own products, services, and operations.In this terrific book from IDEO general manager Tom Kelley (brother of founderDavid Kelley), IDEO finally delivers--but thankfully not in the step-by-step,flow-chart-filled "process speak" of most how-you-can-do-what-we-do businessbooks. Sure, there are some good bulleted lists to be found here--such as thesecrets of successful brainstorming, the qualities of "hot teams," and, towardthe end, 10 key ingredients for "How to Create Great Products and Services,"including "One Click Is Better Than Two" (the simpler, the better) and "GoofProof" (no bugs).Read more

Reviews (61)

Absolutely interesting and motivating!
Tom Kelly presents us with a rare book that protrays interesting insights into how one can be innovative. He gives us hope that you need not be incredibly smart or technological enabled to be among the elite innovators.
Must have
Not every designer but also every innovative business-man should read this book. I've read many design-management books and applied many technics to improve innovation, but only this book tells you what is wrong and what is right with the best big test area in the world, IDEO.

Innovating the process of Innovation
Full of information about the development of innovative products and services ... Read more

Subjects:  1. Business & Economics    2. Business / Economics / Finance    3. Business/Economics    4. Case studies    5. Corporate & Business History - Strategies    6. Creative ability    7. Creative ability in business    8. Economics - General    9. New Product Development    10. Operations Research    11. Structural Adjustment    12. Technological innovations    13. Technology    14. Business & Economics / General   

Reviews (15)

Charan does it again: ten ways to make more money
This excellent, short work is a classic in its genre. Author Ram Charan outlines in no-nonsense, albeit sometimes prolix, style the essentials that all managers need to know to make their businesses and their revenues grow. Charan offers 10 basic principles, explains each one clearly, and provides anecdotal examples. The author readily admits that the principles are mostly common sense, and even perhaps widely understood (in part, from his other popular works). However, he says that the problem for most businesses is not having the right ideas, but rather turning the ideas into action. We recommend this mainstay for any business manager's bookshelf. It will help you face the challenge of growth.

"Excellence" Redux
Well, not exactly.The ideas first brought forward 23 years ago in Tom Peter's and Bob Waterman's "In Search of Excellence: Lessons from America's Best-Run Companies" and reiterated in this book have never really gone away.They did get pushed aside somewhat in the bubble years, but leaders of those companies mentioned in Ram Charan's book that understood and applied the concepts made it through the ensuing bust probably better than anyone else.
A real disappointment based on his past successes
I have really enjoyed Ram Charan's writing in the past.I have really enjoyed Ram Charan's writing in the past.He is generally simple, clear, but most important actionable.This book, however, was a real disappointment to me as it fails to deliver on it's promise:10 tools to use on Monday morning.I guess Ram got stuck on simple and clear but the sad fact is that profitable growth is neither and this is where actionable is left in the cold.
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Subjects:  1. Business & Economics    2. Business / Economics / Finance    3. Business/Economics    4. Executive Management    5. General    6. Industrial management    7. Leadership    8. Management    9. Organizational effectiveness    10. Strategic planning    11. Success in business    12. Business & Economics / General   

Subjects:  1. Business & Economics    2. Business / Economics / Finance    3. Business ethics    4. Business/Economics    5. Human Resources & Personnel Management    6. Management - General    7. Marketing - Multilevel    8. Social responsibility of busin    9. Social responsibility of business    10. United States    11. Business & Economics / Human Resources & Personnel Management    12. Economics, Finance, Business and Industry    13. Personnel & human resources management   

Reviews (5)

Not Too Bad
I have a basic statistics background before I read this book. For me, the book is useful for my basic quantitative research. Last few chapters apply the statistics rules in earlier chapters to the real business environment, which I think it's really practical and interesting. The most I like in this book is the practice questions at the end of each chapter, which apply to everyone's daily life. However, first four chapters cover too many unnecessary topics.

This book requires outside help!
This book tends to jump off topic (most aren't explained well). For example, they talk about one thing but the exercises are a bit different than the chapter's topic. Most of the information isn't fully explained. If you are in a class where the instructor assigns the exercise questions for homework, you are screwed. You may not know what to do unless you seek outside help (study guide, tutor etc.) or read beyond the chapter.

A very interesting book... for those who understand statistics
The book has a lot of examples and is a must have for those majoring in Finance. Some Universities use this for Intro to Statistics and this book is very didactic. The way it's written out in a form that takes you a another level of reading which makes you feel you're in a rainbow... a reading rainbow... Anway... The book has answers in the back so it's good enough for whenever the professor assigns Homework. ... Read more

Subjects:  1. Business & Economics    2. Business / Economics / Finance    3. Business/Economics    4. Commercial statistics    5. Economics    6. Management - General    7. Methodology    8. Probability & Statistics - General    9. Statistical methods    10. Statistics    11. Business & Economics / Statistics    12. Business & Management    13. Economic statistics   

Subjects:  1. Business & Economics    2. Business / Economics / Finance    3. Business/Economics    4. Capital asset pricing model    5. Finance    6. Investments & Securities - General    7. Portfolio management    8. Prices    9. Securities    10. Business & Economics / Finance    11. Corporate finance    12. Economic theory & philosophy    13. Economics    14. Investment & securities   

Reviews (40)

Marketing Reference
This book is part of Executive MBA courses, I have to admit that, this book covers different areas and considered as one of the important Marketing references.
Rip off, no new material since edition 2
Kotler tries to sell college students new books every year, hence the 12th edition he is now marketing. There is no new information, and the information contained is no different from any $12 marketing book.Students, buy an old edition and save, teachers stop using books like this, more and better information is available for free over the net anyway. Just because they are expensive and shiny doesn't mean they are worthwhile.BTW this is also available in an international edition with the exact same content for 1/4 of the cost.

Marketing Bible
This book by Marketing Guru Philip Kotler is a Bible you must read before starting your career in Marketing. 'Marketing Management' mainly focuses on strategic decisions of a marketer, such as positioning, segmentation, startegies at different stages of product life cycle, brand building strategies, etc. It is better to finish 'Principles of Marketing' first to understand the strategies in marketing management.
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Subjects:  1. Advertising & Promotion    2. Business & Economics    3. Business / Economics / Finance    4. Business/Economics    5. Entrepreneurship    6. Management    7. Management - General    8. Marketing    9. Marketing - General    10. Marketing Management    11. Business & Economics / Marketing / General    12. Sales & marketing management   

Subjects:  1. Business & Economics    2. Business / Economics / Finance    3. Business/Economics    4. Human Resources & Personnel Management    5. Management - General    6. Business & Economics / Human Resources & Personnel Management    7. Business strategy   

Reviews (204)

Gerber has another winner!
Heard a great CD program, THE E-MYTH REVISITED: WHY MOST
In Defense
About the Hupalo's reveiw...
Gerber Knows His Stuff
I'm an engineer.I had the E-myth stuck in my head.I KNEW how to run a business, therefore I could run a successful business.
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Subjects:  1. Business / Economics / Finance    2. Business/Economics    3. Entrepreneurship    4. Management    5. Management - General    6. Small Business - General    7. Small Business Management    8. Small Business/Entrepreneurship    9. Small business    10. Success in business    11. Business & Economics / General    12. Small businesses & self-employed   

Reviews (7)

Nuts and Bolts of Lean, Six Sigma and more
This book is a ready reference for the practitioner and well deserves its description as a toolbook. It includes top level tips and tools for idea generation, process mapping and data collection. Also provided are more advanced and specialized tools for statistical process control and six sigma, lean tools for reducing lead time and non-value added costs, and the less well known tools for managing operational and portfolio complexity.
For reference only
There are good tools, but there is no good detail about them so I could thing as tool box

Excellent Lean Six Sigma Pocket Book
This book was a GREAT reference book for understanding Lean Six Sigma tools on Transactional / Service projects. I just completed my Lean Six Sigma Black Belt training through my company. I was one of three individuals (total of 35) within the class that was focused on transactional / service projects. This being the case, the training was geared more towards manufacturing floor Lean Six Sigma tools. Trying to convert these tools from manufacturing to office was VERY difficult. This is were the book came in handy. Not only was a able to make the transaction, but I was able to use these tools to successfully complete my first Black Belt project in the transaction world.
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Subjects:  1. Business & Economics    2. Business / Economics / Finance    3. Business/Economics    4. Management - General    5. Quality (Management)    6. Total Quality Management    7. Business & Economics / Management    8. Quality Assurance (QA) & Total Quality Management (TQM)   

Reviews (13)

Simplistic but True
This book is simplistic in its approach, but it illustrates very well our society's tendency to overcomplicate processes to the point the original objective becomes almost unattainable.
Good basic book - best when re-read
The book is a short novel that contrasts the batch and queue production system with the lean one, by means of the "socratic" discussion that the main two characters have working a week-end in the Joe's garage. By the way, the Joe in the title is the batch and queue old fashioned foreman, not one of the main characters.
BASIC....
This book is a situational review of a back yard application of manufacturting. If you know NOTHING about manufacturing, this book is a great intro. If you are looking for a more detailed introduction to Scheduling, Work Centers, Routing, Materials Management, Bills of Material, Inventory, and Demand Planning, this book is a complete waste of your time.
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Subjects:  1. Business/Economics   

Reviews (1)

Exceeded Expectations
My textbook came sooner than expected and it was in great condition!The savings were unbelievable and I actually recommended using this seller to everyone in my class. ... Read more

Subjects:  1. Business & Economics    2. Business / Economics / Finance    3. Business/Economics    4. Grammar    5. Human Resources & Personnel Management    6. Interpersonal relations    7. Organizational behavior    8. Psychology, Industrial    9. Behavioural theory (Behaviourism)    10. Business & Economics / Human Resources & Personnel Management    11. Personnel & human resources management   

Editorial Review

Marcus Buckingham and Curt Coffman expose the fallacies of standard management thinking in Read more

Reviews (216)

Results Need Supporting Evidence
The Scientific Method applied to this book:
Identifying talent
This ia a worthwile read about people management. The author's take a non-traditional approach to people management and their points are usually sensible and logical. The fundamental point of this book is to identify the talent within the employee and how to harness that talent for the good of both the company & employee.

If You're a Manager ... You Need To Read This
I must agree with the Amazon reviewer who said that if you could only read one business book, this should be it.It really should be required reading for all managers and supervisors, and definately a required read of all MBA students.
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Subjects:  1. Attitudes    2. Business & Economics    3. Business / Economics / Finance    4. Business/Economics    5. Employees    6. Executive Management    7. Executive ability    8. Executives    9. Leadership    10. Management    11. Management - General    12. Reference - General    13. Business & Economics / Leadership    14. Management & management techniques   

Subjects:  1. Business & Economics    2. Business / Economics / Finance    3. Business/Economics    4. Marketing    5. Marketing - General    6. Business & Economics / Marketing / General    7. Sales & marketing   

Reviews (11)

it is a nice book
It is a nice book covering a broad range of knowledge. pretty easy to read.

Excelent
I'm stduying this book in the MBA program, i think it is in one word excelent. Since I'm reading it i feel i can see myself in a mirror and at the same time i have found in the book the necesary guide in order to design my personal management skill improve program. It is a must at your personal library

Extremely Useful and Practical Guide to Effective Management
This book has been widely adopted and is now in its sixth edition because it has proven to be a valuable and effective text for people who want to think about what skills go into being an effective manager, how to develop them, and what are the practical means of application.The book is divided into four parts:Read more

Subjects:  1. Business & Economics    2. Business / Economics / Finance    3. Business/Economics    4. Entrepreneurship    5. Leadership    6. Management Science    7. Strategic Planning    8. Business & Economics / Systems & Planning    9. Management & management techniques   

Reviews (6)

Good OB text.
I Used this book for the Organizational Theory and Behavior class at Columbia Southern University. Easy to read through, and more valuable information in this book than in my last 6 management texts put together. I haven't read any other OB texts though, so I don't know how this one compares with others.

Overall great book covering all the concepts.....
This book is a very easy read.Used it for a CTUonline.edu master's class on organizational behavior.I think almost all organizational behavior-related books cover mostly the same topics.I mean you either know your people or you don't.It's applied psychology.What made this book somewhat unique is that it often cited real life case studies of companies.It also offered various arguments and counterarguments of the different topics that the book covered, such as "does flextime lead to increased productivity?" and "can you teach leadership?"

Good content, but unprofessional publishing
I can disagree about the ease of understanding and the knowledge of Stephen Robbins, but Prentice Hall, the publisher of this book, has blown it. This book is filled with typos and misspellings.
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Subjects:  1. Business & Economics    2. Business / Economics / Finance    3. Business/Economics    4. Human Resources & Personnel Management    5. Management - General    6. Management Science    7. Organizational behavior    8. Organizational theory & behaviour